WOW! Momo enters in FMCG sector with ready-to-eat products

WOW! Momo has entered the ready-to-use food category and also introduced different flavors in the frozen ready-to-eat momo category.

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Image source: WOW Momo Instagram

The homegrown quality service restaurant (QSR) chain, WOW! Momo has entered the ready-to-use food category. They have also introduced different flavors in the frozen ready-to-eat momo category. As ready-to-eat food products have gained popularity due to the work-from-home scenario. The venture is looking to capitalise on its brand with Made for Home Make at Home moto. 

WOW! Momo has no MSG (sodium glutamate) and no preservatives added in their product, it also has a shelf life of nine months. The frozen momo is available in five flavors, Veg Darjeeling momos, Masala Chicken momos, Chicken Darjeeling momos, Chicken Cheese momos, and Corn Cheese momos. 

The momos will be available online on Bigbasket in different cities like Delhi, Gurugram, Noida, Mumbai, Bengaluru, Pune, Chennai, Ahmedabad, and Hyderabad. Reportedly Sagar Daryani CEO has aimed to be a part of every grocery order in the country so that the food will be available to the consumer at all times and also set goals to expand in multiple categories such as sauces, snacks, and many more.